Aaro Ananda an initiative from the ABP Group celebrates myriad expressions of the Bengali culture like literature music movies theatre cuisines fashion and travel.

You can read the latest versions of the six Pujabarshiki editions. Not just the Puja annuals you can also savour the taste of the four Bengali magazines — the latest from the world of entertainment in Anandalok; the celebration of womanhood in Sananda; literature along with current affairs news and analysis in Desh; and children’s magazine Anandamela with which generations of Bengali kids have grown up with.

There are engaging sections like games photo galleries science updates knowledge and news snippets blogs and glimpses from the Anandabazar Patrika centennial publications unforgettable Anandabazar Patrika front pages and much more. To embark on a voyage you have never experienced before launch the app.